Acquiring and Retaining Customers — marketing and sales management solutions for the manufacturing industry
Retaining existing customers and attracting new customers — this can only succeed if customers are managed in the right way. In order to do this, manufacturing organisations must understand their target group and gear their offering towards them.
Cirquent is your partner for marketing and sales strategy
Cirquent assists you in developing a marketing and sales strategy, with tangible benefits, for acquiring and retaining customers. In addition, the strategy provides you with a basis for clearly defining and implementing your order handling processes. We are your partner for:
- Consistent marketing & sales data
- A consistent product data process
- An integrated tool for the sales team
- High-quality lead generation via additional sales channels (e.g. Internet)
- Design and implementation of central sales portals
- Sales management & control
- Product management, customer relationship management, market control, cross-selling, market transparency
Significantly improve sales effectiveness
Manufacturing organisations can significantly improve their sales effectiveness by means of:
- Consistent data
- Shorter processing times in the offer/agreement process
- Market and price control
The integration of the processes and systems throughout all stages will result in improved customer acquisition and satisfied customers.
